Games development & Social Media: all the links are here.

Social media tips from the pros

Social medias are fantastic tools for letting people know about you. What I can provide can be shown on, which is one of the leading platforms for delivering indie games (here is my account). The problem, however, is that I need to get hundreds of thousands of people to buy my games, every year, if I want to make a living off just that and that’s before thinking about the costs that would go into making my own games. What about if I want to make larger titles?

This is where sites like Linkedin or come in handy, networking sites that are focused on connecting you with other professionals, rather than just spreading opinions and advertising. Some very important guidelines on how to appear professional online and appropriate places to host your ‘professional image’ can be seen here:

In the video they mention both online and offline spaces to be aware of. Here in Brisbane there is several MeetUp groups (try here and here). MeetUp is a fantastic resource to find like minded people, and is one of the most important tools for a games developer/programmer. There you will be able to meet people from your industry face to face, showing who you are and what you are capable of much easier than over electronic media. You can also impress people who might be able to get you into a job. In this next video from the SMITE studios, they cover these topics as well, also suggesting maintaining a social media presence and joining and physical events nearby:

Always remember that having a huge ego online (or at least in the public eye) will cause you a huge amount of pain, especially in the gaming industry. as most of your income & job offers stem directly from your online and public presence, if you ruin how others see you, you will starve. Read up here about some brilliant ways to help avoid alienating your audience or here about pissing off your cubicle bound coworkers (these guidelines can be loosely applied here too).

On Phil Fish, Satchbag comments on the complications of Phil’s social interactions and mannerisms, on who he was to his audience, what that cost him, and on the issue between our professional selves and our private selves:

To me, this shows that there is a lot more work involved in this industry than what the general public believes or knows.


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